AI Clone Nearly Defrauds Bharti Enterprises
Sunil Bharti Mittal, the billionaire founder and chairman of Bharti Enterprises, recently shared a startling incident where his company was nearly defrauded by an AI-generated clone of his voice. The scam, which took place in Dubai, involved one of his senior executives being tricked into nearly approving a large financial transfer after receiving a convincing call that mimicked Mittal’s voice.
Incident Details
Speaking at the NDTV World Summit, Mittal revealed how the fraudster’s voice imitation was so accurate that it even stunned him. “One of my senior finance executives, who manages our Africa operations, received a call in my exact voice and tone, instructing him to authorize a substantial money transfer,” said Mittal. “Fortunately, he was wise enough to recognize that I would never make such a request over the phone.” The executive quickly reported the suspicious call, successfully preventing a potentially major financial loss. Reflecting on the situation, Mittal said, “When I heard the recording, I was shocked by how accurately it replicated my manner of speaking.”

Global Concerns Over AI Misuse Grow
This incident highlights growing concerns over the misuse of artificial intelligence, particularly in the form of deepfake technology. The UAE Cyber Security Council recently warned about the dangers of AI-generated deepfakes, which are increasingly being used to commit fraud, infringe on privacy, and spread misinformation. Deepfakes are AI-created media that can convincingly replicate the appearance, voice, or mannerisms of real people, posing serious risks to both individuals and businesses.
Cybersecurity Awareness and Warnings
In response to the rising threat, the UAE Cyber Security Council has launched a public awareness campaign, cautioning against sharing deepfake content and emphasizing the potential legal consequences. The council urges people to verify the authenticity of digital media before distributing it to avoid becoming victims of fraud.

Deepfake Threats in the Corporate World
According to a recent Kaspersky Business Digitisation survey, 75% of employees in the UAE believed they could identify deepfakes, but only 37% were actually able to distinguish between real and AI-generated images during testing. Cybersecurity experts warn that corporations remain vulnerable to deepfake scams, particularly those involving fake videos or audio of CEOs authorizing wire transfers. Dmitry Anikin, senior data scientist at Kaspersky, stressed the need for constant vigilance, saying, “Many employees overestimate their ability to spot deepfakes, which poses a significant security risk. Cybercriminals are increasingly using this technology to impersonate executives and facilitate scams or extortion.”
